BANKSIDE GIN
London SE1
We developed a unique strategic branding and custom glass project for an urban distillery in Southwark. Its primary inspiration derives from the old local Bankside power plant, whose renovation changed the area landscape. It's personality, as the borough itself, battles to bridge the gap between its working-class origin and the glistening, gentrifying new London.
SERVICES
Research & Strategy
Branding
Custom Glass
The custom bottle design would reference the beautiful use of glass insulators on electrical powerlines and with the 1950s' modern, upbeat approach to technology and industrial graphics. A concept that called for the utilization of early geometric sans typefaces and screen printed ceramics.
A custom closure and neck ring finished the bespoke bottle design. Nostalgia (for a non-existing time when things we more uncomplicated) tweaked, refined, sampled, mashed, remodeled and remixed. Feels like home, but new.
